Language Design supported YouTube in preparing BRANDCAST 2022, the platform’s much anticipated live moment of the year.
As well as onsite language and event communications, and creative direction and scripting of filmic segments of the event, our team worked with key stakeholders to author speeches for:
-Mel Silva, Managing Director of Google AUNZ
-Ash Chang, Head of Culture & Trends at YouTube
-Julia White, Group Marketing Manager at KFC
plus the development of a segment featuring marketing heavyweight, Professor Mark Ritson.
Language Design also wrote and developed a digital campaign for BRANDCAST, ensuring that each and every message before, during and after the event supports the brand’s master-narrative.